Practical business advice you can act on.

Mackenzie Parker helps small business owners in Perth and throughout Western Australia have more success, more time, and more cash. Hands-on consulting, coaching, and advice — tailored to your business.

About Mackenzie Parker

Real help for real businesses

We work hands-on with small business owners across Perth and Western Australia — from strategy and sales through to cash flow and operations.

  • Years in Business

    15+

  • Businesses Helped

    200+

  • Service Areas

    4

  • Free Consultation

    2hr

  • Perth & Regional

    WA

  • Senior Advisors

    2

Firm Values

Our Philosophy

At Carrington Law, we believe that exceptional legal representation begins with genuine partnership. We don't just practice law—we build lasting relationships founded on trust, transparency, and an unwavering commitment to our clients' success.

We pair meticulous preparation with clear communication and practical strategy. From the first conversation to final resolution, you can expect proactive updates, straightforward advice, and solutions aligned with your goals—whether that means a negotiated settlement or assertive courtroom advocacy.

Integrity First

We uphold the highest ethical standards in every case, ensuring honest communication and principled advocacy that serves justice and our clients' best interests.

Excellence in Action

Our commitment to excellence drives us to continuously innovate, learn, and deliver superior results through meticulous preparation and strategic thinking.

True Partnership

We work alongside our clients as trusted advisors, understanding their unique challenges and collaborating to achieve outcomes that align with their goals and values.

Bob Cross — Mackenzie Parker

How we work

Our ABCDE Process

Our process is straightforward and proven. We start with where you want to go, assess where you are now, build a real plan, and stay with you through delivery. Simple — but it works.

“We were so busy running the business we had no time to work on it. Mackenzie Parker helped us step back, see the whole picture, and put proper foundations in place.”

Director, WA Services Business

1

A — Aspiration

We start by understanding what you want your business to be. Your vision, your goals, and what success really looks like for you — on your terms.

  • Define your vision and business goals
  • Understand what success means to you
  • Set clear targets to work towards

2

B — Baseline

We take an honest look at where your business stands today — financials, sales, operations, people — so we know exactly what needs to change.

  • Assess current business performance
  • Identify strengths and gaps
  • Understand your numbers and cash position

3

C — Construction

Together we build a clear, practical plan — tailored to your business size and complexity. No thick documents that sit on a shelf. A plan you'll actually use.

  • Build a practical, actionable business plan
  • Develop marketing and operational strategies
  • Set priorities and an action timeline

4

D — Delivery

We stay with you through implementation — coaching, accountability, and hands-on help as you put the plan into action and build momentum.

  • Hands-on support through implementation
  • Regular check-ins and accountability
  • Adapt the plan as circumstances change

5

E — Engagement

We maintain an ongoing relationship with you and your business — available when you need us, checking in regularly, and evolving the work as your business grows.

  • Ongoing access to your advisor
  • Regular reviews to track progress
  • Long-term partnership as your business evolves

Ready to find out how much you can achieve in just two hours?

What We Do

How We Help Your Business

We work across every aspect of running a small business — from winning more sales to managing cash flow, building your team, and setting a clear direction for growth.

Direction

Direction

Set your strategy, stay motivated, and build a business plan that actually gets used.

Finances

Finances

Get on top of your cash flow, understand your profitability, and access new funding when you need it.

Operations

Operations

Build the systems, scorecards and HR structures that let your business run smoothly without you.

Sales & Marketing

Sales & Marketing

Increase sales, build your marketing plan, and grow your presence online and in the market.

See everything we can help with

Browse all 4 service areas or book a free consultation to find the right fit for your business.

The team

Our Team

Meet our experienced attorneys who are dedicated to providing exceptional legal representation and building lasting relationships with our clients.

Bob Cross portrait

Bob Cross

Director & Senior Business Advisor

Jon Elbery portrait

Jon Elbery

Director & Senior Business Advisor

Meet the full team

Get to know our 2+ attorneys and their areas of focus.

stories

Success Stories

Real results from small business owners across Perth and Western Australia — in their own words.

From losing money to a 30% margin improvement in 12 months

From losing money to a 30% margin improvement in 12 months

Perth Plumbing Business

Doubling revenue in a stagnant retail market

Doubling revenue in a stagnant retail market

Perth Retail Business

See all success stories

3 stories from businesses across Perth and regional WA.

View all stories

Take the first step toward trusted legal solutions

Don't let legal challenges hold you back. Our experienced attorneys are here to provide the guidance and representation you need. Schedule your free consultation today.

No obligation • Confidential • Professional guidance

Carrington Law - Professional Legal Services